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Online Executive Education

Mastering AI: Shaping the Future of Business and Leadership

Harness AI to Drive Innovation, Solve Challenges, and Lead Change.

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COURSE OVERVIEW

This comprehensive eight-week course explores the transformative role of AI, including machine learning (ML) and large language models (LLMs), in reshaping industries and driving innovation. You will delve into the evolution of AI, its economic impact, and strategic applications across sectors. The course covers AI-driven creativity, automation, decision-making, algorithmic management, and data-driven transformation. You will develop skills to ethically navigate challenges, foster innovation, and design AI-integrated strategies, equipping you to lead their organizations in the evolving AI landscape.

CAREER OUTLOOK

72%

of businesses have already adopted AI for at least one business function.
Source: McKinsey & Company

64%

of businesses expect AI to increase productivity.
Source: Forbes Advisor

$15 Trillion

AI tech has the power to increase revenue by over $15 trillion by the end of the decade.
Source: PwC
LEARNING OBJECTIVES

LEARNING OBJECTIVES

  • Explore the evolution and historical context of AI and learn to differentiate between various types of AI.

  • Discover key players in the AI industry and analyze global competition dynamics to recognize business opportunities and challenges.

  • Apply AI techniques to foster innovation, creativity, and enhance performance in your organization.

  • Leverage predictive AI models for problem-solving, optimize outcomes, and understand the AI value chain from data to predictions.

  • Uncover dynamic strategies for algorithmic management, governance frameworks, and driving organizational transformation.

  • Navigate ethical considerations surrounding AI automation and develop strategies for responsible AI implementation.

ONLINE COURSE FEATURES

Three key benefits of learning in an online format:

World-class faculty: Miami Herbert's courses are designed and led by distinguished experts, merging academic excellence with industry insights.

Learn at your own pace: Balance professional, personal, and academic commitments with flexible content accessible anytime, anywhere.

Interactive virtual environment: Engage in curated sessions, case studies, and peer discussions to create an engaging, immersive learning experience.

COURSE CONTENT

1.1. Introduction to AI

1.2. History of AI Breakthroughs

1.3. What Are the Current Capabilities of AI?

1.4. Large Language Models (LLMs)

1.5. Strategic Applications of AI

1.6. AI Readiness. How to Prepare Businesses for the Future

2.1. AI's Economic Impact: Transforming Industries and Markets

2.2. Case Studies on AI Adoption and Market Expansion: Open AI, Google, Microsoft, and Moderna

2.3. Strategy and Advice for the C-Suite

2.4. Overcoming Organizational Inertia

2.5. The Learning Curve Effect

2.6. Accelerating Innovation: The Data Network and Flywheel Effects

3.1. Generative AI Tools

3.2. How Is AI Being Used in Creative Industries?

3.3. How Can We Augment Human Creativity?

3.4. How Can We Use AI to Improve Product Design and Innovation?

3.5. How Can AI be Used in Brand Management and Marketing?

3.6. Case Studies on AI-Driven Branding Campaigns

4.1. AI’s Automation Capabilities

4.2. Case Studies on AI Tools

4.3. AI Augmentation and Automation

4.4. AI- Driven Decision Support Systems

4.5. The Impact of Generative AI on Work

4.6. Strategies for Re-Architecting Jobs

5.1. What Is Algorithmic Management?

5.2. Case Study: Uber

5.3. Why Should Traditional Businesses Consider Algorithmic Management?

5.4. How Can You Design Algorithmic Management Systems?

5.5. How Does It Feel to Be Managed by an Algorithm?

5.6. How Can You Use Algorithmic Management Competently and Ethically?

6.1. Digital Transformation

6.2. Frameworks for AI Adoption Maturity

6.3. The Growth Mindset

6.4. Strategies for Democratizing Data

6.5. Scaling AI

6.6. Emerging Trends and Future Directions

7.1. Introduction to Ethical AI Frameworks

7.2. Implementing Ethical AI Frameworks

7.3. AI Ethics Leadership

7.4. AI Orchestration

7.5. Business of AI

7.6. Ethical AI Applications

8.1. What Is Emotional Intelligence?

8.2. Why Does a Leader’s EI Matter for AI Adoption?

8.3. AI Anxiety

8.4. How Can Leaders Drive AI Adoption?

8.5. Case Study—Leading with Emotional Intelligence

COMPETENCIES YOU WILL DEVELOP

  • AI Fundamentals and Its Industry Evolution

  • AI Economics and Strategy

  • Global AI Competition and Market Trends

  • Predictive Models for Decision-Making

  • Generative AI-Powered Creativity and Innovation

  • Product Design and Innovation Initiatives

  • Algorithmic Management Systems Tools

  • AI Automation and Augmentation

  • Responsible, Trustworthy AI Frameworks

  • Ethical AI Leadership

  • Emotional Intelligence to Your AI Strategy

  • Building a Data-Driven Organization

FACULTY

UMH Faculty Robert T. Plant
Dr. Robert Plant, PhD

Associate Professor and Chair, Business Technology Department, Miami Herbert Business School

Dr. Robert Plant’s is an associate professor and the chair of the Department of Business Technology at the Miami Herbert Business School and director of the Intelligent Comput...

UMH Faculty Robert W. Gregory
Dr. Robert W. Gregory, PhD

Associate Professor, Business Technology Department, Miami Herbert Business School

Dr. Robert Gregory's research focuses on novel phenomena related to digital innovation and the transformation of incumbent firms in the context of digital business strategy. H...

UMH Faculty Ingrid Vasiliu-Feltes
Dr. Ingrid Vasiliu-Feltes

Professor at the University of Miami

Dr. Ingrid Vasiliu-Feltes is a visionary leader operating at the intersection of academia, business, government and not-for-profit sectors, recognized globally for her deep te...

UMH Faculty Marie Dasborough
Dr. Marie Dasborough, PhD

Professor at the University of Miami

Dr. Marie T. Dasborough is a professor at the University of Miami’s Herbert Business School, known for her expertise in leadership, emotional intelligence, and organizational ...

THIS COURSE IS DESIGNED FOR:

  • Executives, directors, and managers who want to leverage AI to optimize operational efficiency, envision new business opportunities, and future-proof their organization.

  • Consultants looking to use AI to make informed decisions, personalize client solutions, and increase efficiency.

  • Marketing experts who want to learn about AI to enhance customer insights, optimize campaigns, improve customer experience.

  • IT & technology professionals who wish to expand their skills, improve problem-solving, automate routine tasks, and boost their careers.

  • Professionals from all sectors seeking to deepen their understanding of AI—its history, transformative impact, and practical applications in today’s business world.

MIAMI HERBERT BY THE NUMBERS

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in Florida according to Poets & Quants' Best Undergraduate Business Schools of 2024 ranking.

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in the United States for Custom Professional Education Programs in the Financial Times ranking.

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in the world for Custom ​E​​​xecutive ​E​​​ducation ​P​​​rograms in the Financial Times ranking.

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Less than 1% of the world's business schools have AMBA, EQUIS, and AACSB accreditation.

JOIN THE 1% OF BUSINESS SCHOOLS WITH TRIPLE CROWN ACCREDITATION

Miami Herbert Business School is accredited by AACSB (USA), AMBA (UK), and EQUIS (EUROPE) for exceptional quality assurance. Position yourself as a leading figure in your industry and become a top candidate with a triple crown-accredited education.

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